Idexx Alertys OnFarm pregnancy testing is a revolutionary new way to test Cows. This video provides details on how the process is from the farm to the lab. Featuring interviews with Natalia Vega, Lab supervisor and Brandon Beavers, owner of Full Circle Jerseys Farm in Texas.

The video was created to help show every detail on about how the Alertys OnFarm works, as well as show how it is implemented into a dairy farm.

This video was shot during a 3 week trip across the United States to different farms that were a part of the pilot program. We captured, edited and finished the entire project over a total of 3 months.

This video is a testimonial which is used to help sell farms on the Alertys OnFarm pregnancy testing. Which has been a major success.