Idexx is one of the leading companies in testing for animals. If you have ever had your pet tested a vet, chances are they used Idexx equipment and labs.
We were approached to create a corporate video showcasing one of the newer areas of testing. Testing cows for pregnancy on farms can be a grueling a time consuming job. Idexx has created a testing method that uses only the cows milk. We were tasked to create a presentation video that they would be showing to farms and other potential clients.
Combining interview segments with broll of the farm and the process, the video easily conveyed the benefits of this testing method.
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